Rebecca is a designer and social entrepreneur whose work explores new models for heritage preservation by rewriting authorship and economic parity. She started Roots Studio, which increases artists income by digitizing and licensing their art to the global market, averaging 3000x the status quo price. She is a Forbes 30 Under 30 Honoree, Echoing Green Fellow, US Department of State Innovation Delegate, a New Inc member, and an Unreasonable Group Fellow. Her work has been written in PBS, TechCrunch, WGSN, MIT Technology Review, Core 77, and Stanford Social Innovation Review. Rebecca also advises on cultural restoration for post disaster regions and mapping technology with partners like the World Bank and the UN. She started her journey as a Fulbright Scholar and National Geographic Explorer on the project, "The Secret Life of Urban Animals".